Delivering a high-volume retail refresh at pace
A structured multi-site delivery programme designed to maintain pace, consistency, and clear communication across a large retail portfolio.
Old Navy’s refresh programme was developed to upgrade stores efficiently across two countries, without adding complexity for store teams or internal stakeholders. With many locations live at the same time, success relied on clarity. Teams needed to understand what was happening, when it was happening, and who to speak with if questions arose.
Athena Blue supported the programme through structured project management, steady scheduling, and consistent reporting. The focus was on creating a delivery rhythm that allowed stores to move through the refresh smoothly, while giving Old Navy reliable visibility across the entire rollout.
High programme volume: Coordinating dozens of stores progressing concurrently across two countries.
- Varying site conditions: Managing different landlord requirements, store layouts, and local constraints while maintaining consistency.
- Delivery cadence: Keeping projects moving at pace without creating confusion for store teams.
- Commercial clarity: Ensuring clean, complete documentation and reporting for every location.
The programme maintained a steady flow of store completions, with clear scheduling and consistent tracking across all locations.
Key outcomes include:
- Reliable delivery cadence: Stores completed on schedule, with up to sixteen delivered in a single month.
- Clear programme visibility: Consistent reporting and documentation across every site.
- Simplified communication: Dedicated account management supporting store teams throughout delivery.
- Predictable execution: A rollout approach that made a high-volume programme easier to manage.
This project demonstrates how clear structure, repeatable processes, and consistent communication support fast, predictable delivery across large retail portfolios.
